Illustration article 5 - The importance of B2B procurement platforms in the Agri-Food sector

The importance of B2B procurement platforms in the Agri-Food sector


B2B Procurement platforms play a crucial role in the agri-food sector, where supply chain efficiency and transparency are essential. They enable companies to optimise their procurement processes, reduce costs and improve stock management.

By facilitating transactions between producers, suppliers and distributors, these platforms ensure greater product traceability, guaranteeing safety and regulatory compliance. In addition, they foster stronger and more sustainable commercial relationships, contributing to the sector's stability and growth.

In 2024 for the development and digitalisation of procurement in the sector, procurement solutions have several significant impacts:

Operational efficiency

B2B platforms enable agri-food companies to streamline their Procurement processes by automating manual tasks, thereby reducing time and associated costs. Orders, invoices and payments can be processed faster and with fewer errors

Access to a wider variety of suppliers

These platforms widen access to suppliers, enabling businesses to find better quality or more competitively priced products. This is particularly advantageous in a sector where the quality of raw materials is crucial.

Improved Transparency and Traceability

B2B platforms offer traceability features that are essential for the agrifood sector, particularly to meet food safety and regulatory requirements. Companies can track their products throughout the supply chain.

Optimised stock management

Thanks to real-time data, companies can better manage their stocks, reducing the risk of over-stocking or stock-outs. B2B platforms enable better demand forecasting and more efficient supply planning.

Cost reduction

Automating and optimising procurement processes leads to a significant reduction in operational costs. In addition, competition between suppliers can lower the prices of needs (raw materials etc)

Accelerating innovation

Access to a greater variety of suppliers and products enables food companies to innovate more quickly. They can experiment with new ingredients or technologies that improve their products or production processes.

Better Supplier Relationship Management

B2B platforms facilitate communication and collaboration with suppliers, improving business relationships. Contracts, negotiations and performance management can be managed more effectively.

Compliance and Accountability

B2B platforms help to ensure compliance with food safety and environmental regulations. They provide tools to document and verify supplier and product compliance.

Data Analysis and Intelligence

B2B platforms collect and analyse valuable data on Procurement and market trends, enabling companies to make more informed and strategic decisions. The use of artificial intelligence and machine learning can further enhance these analyse.

Flexibility and Adaptability

With digitalization, companies can adapt quickly to market changes and supply chain disruptions, such as those caused by health crises or climatic hazards.


The adoption of B2B platforms by Agrifood businesses in 2024 is a powerful lever for improving their efficiency, competitiveness and ability to innovate, while meeting growing demands in terms of traceability, food safety and sustainability.